Company websites are a fantastic marketing medium and hugely rewarding if applied effectively.
Ensuring that your website is indexed by the search engines is an ongoing and timely process and means that someone ‘an individual’ is continually managing, optimising and redefining the website to ensure maximum results.
The benefits of this process are higher positions on the leading search engines and as a result an increase in website traffic and to achieve higher search engine rankings over your competition.
How does it work?
The Search Engine optimisation is achieved by a skilled individual becoming your point of contact for your website. We are not a high volume, search engine index programme. We operate a customised, personal service and will track and relay back to you your website performance on an ongoing basis.
The Initial Process…
To research your website and communicate with you in order to understand you company, products and customer base.
To examine your nearest competition’s websites in order to understand their website search engine positions, popularity, keywords and page descriptions.
Based upon client’s target market, will liaise with you in order to optimise your website through the website layout, page titles, descriptions, keywords and content.
Submission to leading search engines and related directories for your specific Industry (Yahoo, Altavista, Google, Lycos, UK Plus, Dmoz, Dogpile, etc).
The Ongoing Process…
Relay back to the client, website traffic (please allow 4-6 months if a new website to gain positions on leading search engines)
Based upon the success of the website and keywords will continue to redefine the website to ensure higher rankings
Continue the submission of the website to the search engines and related directories and feedback websites performance.
To continue actively seeking site for related links to your own website to increase Google page rankings
Google Ad Words (Sponsored Links) Process
To provide Dedicated Sponsored Links for certain keywords, providing page 1 listings along side the natural listings shown on Google search engine.
To provide a daily or monthly budget and manage the updates, links and promotion of the Ad Words.
The Daily or Monthly Budget can be set within any limit and we only charge a 10% Management fee to the value of your budget.
To be given a dedicated optimisation update manager solely responsible for your site, and always available via the phone or email.
