Business data decays quickly and if it’s not updated can waste both your investment and time.
Cleaning up your database can make a huge difference to your business performance and can reveal forgotten data gems or even re-ignite customer interest. Business Proactive can clean your database and ensure it is fully up-to-date, so it can be used effectively.
Core services and benefits include:
- Checking contacts against TPS and FPS so you know whom not to cold call*
- Updating your contact data – decision-maker, email, address, etc
- Asking relevant marketing questions – What is your spend? When are contracts renewed?
- Ability to import and export data using Excel and other formats
This information can be used for marketing purposes. Ensuring that it is up-to-date can not only save you time and money, but also give you a better chance of winning new business.
* The Telephone and Fax Preference Services (TPS/FPS) are optional services for businesses that do not wish to receive unsolicited sales calls. Calling companies that have registered can result in a penalty fine.
|