Eckland Lodge & Services Case Study
Eckland Lodge is a rural business park based in Northamptonshire.

Having close personal ties with the business park we was asked to look at their overall marketing to bring in new tenants to the office space and commercial units they have available.

Business proactive advised Eckland lodge on all areas of their marketing taking a starting point with their brand and corporate identity.

 

Using our sister company seventy9 we developed a new brand incorporating their rural location and image. This brand was then developed into other areas such as their stationary, local signage and website.

 

Business Proactive also helped them develop a working admin system and dealt with face to face meetings with all lettings on the business park.

 

Since Business Proactive took over the marketing we have established relationships with local land and commercial agents who actively promote the business park.

 

This has lead to the raised profile of Eckland lodge with almost daily enquiries for office space. With the increased interest we have now successfully completely filled all vacant premises off all office and commercial units.

 

A waiting list has now been put in place for interested parties and Business Proactive regularly keeps the list updated with mail shots and emails.

 

“There has been a dramatic increase in the interest of our business park. New tenants have moved in including some high profile companies. I have no doubts that this has come from the advice and guidance from Business Proactive. All I have to do is build some more units to keep up with demand”, Daniel Howes Eckland Lodge

 

To find out what Business Proactive can do for you, please contact us.

 
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